Outcomes lead to income
Your neurology takes it’s instruction from what you think. Focusing on what you want helps your brain come up with the right questions, words and ideas to help you get it. This is why focusing on what you want, rather than what you don’t want, will help you enjoy selling more.
Action point:
Before a meeting set 3 desired outcomes:
- Perfect outcome - eg to make a sale
- Good result - eg next meeting in the diary
- Fall back - eg learning what you need to do for next point of contact